Media: Saudi Arabia stands firm on alcohol ban despite international rumors

A Saudi official has categorically denied recent media reports suggesting that the kingdom intends to lift its 73-year-old prohibition on alcohol, reaffirming that the ban remains firmly in place.

The announcement came amid widespread speculation following an unverified claim on a wine blog, which was subsequently echoed by several international outlets, asserting that Saudi Arabia would permit alcohol sales in designated tourist areas as part of preparations for hosting the 2034 FIFA World Cup, Caliber.Az reports, citing foreign media.

The official dismissal clarified that no such policy change is underway, emphasizing the kingdom’s commitment to upholding its longstanding religious and cultural principles. As the birthplace of Islam, Saudi Arabia maintains a strict prohibition on alcohol consumption for its Muslim citizens, a cornerstone of the nation’s social and legal framework.

Over recent years, the kingdom has embarked on a cautious path of reform, loosening some conservative restrictions to attract tourism and foreign investment in line with its Vision 2030 economic diversification agenda. These reforms have enabled activities previously considered taboo, such as public entertainment events, fashion shows, and cinema screenings, while preserving core religious prohibitions, including the alcohol ban.

The speculation over alcohol policy sparked intense debate across Saudi social media platforms, reflecting the tension between modernization efforts and traditional values. Crown Prince Mohammed bin Salman (MBS), the kingdom’s de facto leader, has spearheaded sweeping reforms including allowing women to drive, reducing religious police authority, and easing gender segregation laws. Yet, the sale and public consumption of alcohol remain prohibited.

Saudi Arabia and Kuwait are unique in the Gulf region for maintaining a full ban on alcohol sales. A limited exception was introduced last year with the opening of a specialized alcohol outlet in Riyadh, serving exclusively non-Muslim diplomats. Prior to this, alcohol access was confined to diplomatic channels or the black market.

By Vafa Guliyeva